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Video analytics

Video analytics is the automatic interpretation of video footage to find and identify any spatial or temporal events, preferably in real time.

What is video analytics?

Video analytics, sometimes called video content analysis, is simply the automatic analysis of video data. Video footage is interpreted to find and identify different events, for example motion. When video footage is paired with other data streams, such as your POS or access control systems, video analytics can be expanded to include the interpretation of motion matched to specific events.

For example, transactions can be filtered by type, size, time of day, or employee and then matched with video to see what is happening in the Solink platform.

Video analytics has gained in popularity with the advent of cloud computing as many powerful AI technologies that could not be used on a typical laptop or smartphone can now be done seamlessly in the cloud.

Indeed, many smartphone apps, while they appear to do things in your hand, are actually offloading all the heavy computing to data servers and only showing you the results.

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The solink dashboard

Why is video analytics important?

Most businesses have security cameras installed. Using this existing infrastructure, AI video analytics platforms like Solink provide further value. Instead of a reactionary system that shows you what happened long after an incident occurred, video analytics helps you see things as they are occurring or allows you to be alerted to certain events.

For example, video analytics can make it easier for you to spot a shoplifter, find every moment they removed something from a shelf, and even identify the suspect if they return to your store.

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Find suspicious cash handling within your business

Learn how easy it is to uncover suspicious cash handling in our self-guided tour.